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Retail Facilities Summit Event Video

This promotional video was produced for New York based Craig Michaels Inc. We have done over 20 events for these folks all around the United States. This particular shoot was done in Miami Beach, Florida in late June. In addition to the promotional video we also provided coverage of numerous lecture sessions, including editing Power Point slides into the finished lecture videos.

 

 

 

 

 

Client Testimonial

“Michael Towe and the team at M2 Digital Post are a breath of fresh air in the video production world. I have hired numerous production teams over the years and none come close to providing the quality and professionalism that M2 delivers time and time again. I view M2 as a partner, not a vendor, as they truly care about our business and go above and beyond to ensure that we are getting the most value from each production.”

Michael P. Owens
VP Of Production & Marketing
CraigMichaels, Inc.

 

Production Challenges

The main challenges on this production were 2 fold, first the travel. Since this event was on the other side of the country we had the logistics of getting crew and equipment from San Diego to Florida. Not a big challenge, but one that we can handle none the less.

The other challenge was the heat and humidity. If you plan to shoot in 90 degrees with 90% humidity you need to take a few things into account. First and foremost is time for your camera to acclimate from and air conditioned hotel  meeting room, to a hot and humid golf course. If you have ever been in the heat and humidity with glasses on you know what I mean. As soon as you walk out the door the glasses fog over. This too happens with camera lenses. And a camera lens can take a lot more time time to un-fog, especially the glass on the inside of the lens that you can’t wipe off.

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